Vice President, Global Business Operations
Markus Larsson is Vice President, Global Business Operations, and is responsible for the development, integration and implementation of the Company’s commercial growth strategies. He combines his understanding of technology, innovation practices, IP, and licensing, with PARC’s unique business model to meet individual client needs in the private sector.
PARC’s extensive commercial, government and academic portfolio shows the Company's ability to partner with a variety of organizations to help advance their offerings by implementing breakthrough technologies, including data analytics, sensors, AI, machine learning, security, manufacturing, energy, and more. Markus and his team are responsible for the management and development of complex business relationships, and of the commercialization of PARC’s technology and IP portfolios, to continue growing PARC’s innovation and R&D center.
Prior to PARC, Markus worked as an intellectual capital management business analyst. He joined PARC's Intellectual Capital Management team through a partnership with Chalmers University, which specializes in the intersection of technology, business, and law for commercializing technological breakthroughs.
Markus earned his M.S. in Intellectual Capital Management and a B.S. in Industrial Engineering and Management from Chalmers University of Technology in Gothenburg, Sweden.
in the news view all
The Magic of Creating the Future (video)
8 July 2016
UC Berkeley, PARC, Thinfilm Electronics pursue printed sensors with FlexTech Alliance grant
22 August 2012 | Solid State Technology
news releases view all
events view all
Defining Your IoT Strategy: Executives as IoT Adoption Influencers (panel)
17 May 2017 | Santa Clara, CA
Visit PARC's Booth at the ARPA-E Energy Innovation Summit 2017
27 February 2017 - 1 March 2017 | Washington, DC
Printed Electronics USA 2016 - Visit PARC’s Booth #T20
16 November 2016 - 17 November 2016 | Santa Clara, CA