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Web Browsers: The Road Ahead

Jakob Nielsen's Alertbox, September 15, 2003

"A recent study at the Palo Alto Research Center found that adding this latter feature almost doubles users' performance: locating products on the Xerox website too 3.5 minutes with plain browsing, 3.0 minutes with regular search, and 1.6 minutes when links were highlighted with search relevance in an experimental ScentTrails interface."

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