home › event - parc 道 dō: reflecting on the path of an ethnographic community

EVENT:

PARC 道 Dō: Reflecting on the path of an ethnographic community
Conferences & Talks

EPIC 2010

29 August 2010 - 1 September 2010
Tokyo, Japan

 

description

PARC is well known as the birthplace of ethnographic praxis in corporate research. In this presentation we reflect on this history and the future it supports by discussing PARC’s path -- where we have been, where we are today, and where we are going tomorrow. We show notable theoretical contributions to ethnographic praxis such as Jordan’s Interaction Analysis Labs and Weiser’s principle of ubiquitous computing. We describe our ways of working today through recent engagements with companies such as DNP, Motorola and Fujitsu. Finally, we share our vision for the future of ethnographic work at a hybrid research institution such as PARC, including strategies for working with companies who not only want to benefit from ethnographic insights but want to be able to generate those insights for themselves.

Please contact EPIC2010@parc.com for more information.

 

upcoming events   view all 

Metamaterial Frequency-Adaptive Steerable Technology (M-FAST)
6 December 2016 - 8 December 2016 | London, United Kingdom
Conferences & Talks  

The Future of Work
Stephen Hoover
12 December 2016 | Stanford, CA
Conferences & Talks  

Connecting through Play: Tech to Augment In-Person Interaction
Katherine Isbister
15 December 2016 | George E. Pake Auditorium, PARC
PARC Forum  

National Security and Diplomacy: What’s Entrepreneurship Have To Do With It?
Colonel (ret.) Peter Newell, Colonel (ret.) Joe Felter, Tom Byers
12 January 2017 | George E. Pake Auditorium, PARC
PARC Forum