James Glasnapp is a Principal UX design researcher. He leads primary domestic and international cross-cultural innovation design research for PARC’s Innovation Service Group. He motivates clients to look beyond the obvious and imagine future possibilities. His inspiration lies in creative and imaginative opportunities yielded from research findings to achieve meaningful technological innovation.
James’ areas of expertise include ethnography, evaluation, planning, behavioral therapy, modeling, requirement analysis, competency transfer, advertising, and public health. His most recent work includes projects in the transportation, health, personal beauty industries, smart homes, the future of work, and pharmaceutical industry innovation. He has published his research insights in TechCrunch and VentureBeat.
Dr. Glasnapp received his doctorate and masters degree from the University of California, Berkeley, and was later invited back to be a visiting professor, where he taught a class in Program Planning and Evaluation. He has a Masters’ Certification in Intuition Medicine and is a certified hypnotherapist. James leverages this creative skill set to fuel his passion for personal and professional transformation and innovation. His focus on imagination grounds his work in UX design research.