User Experience Design
Innovation is inherently risky, but that risk can be managed through a rigorous, user- and business-centric approach that identifies the impact of a technology with minimal investment. PARC’s Innovation Services methodology combines strategic industrial, interface and service design with ‘lean startup’ style product value exploration. This means our partners and clients can tackle more ambitious projects while wasting less time and money. Ultimately, they can be more confident in the risks they take.
We work with customer needs, client goals and emerging technological possibilities in mind. Our Innovation Services Group directly observes people as they work, play and live. This information is then applied to a large toolbox of rapid concept exploration methods – from 3D printed product simulations to fully functional cloud-based services – to explore product concepts. More than just appearance and usability explorations, or covering walls with sticky notes, PARC’s process is grounded in meticulous business value hypotheses.
Our work is centered around a series of Focus Areas that we believe are the future of science and technology.
We’re continually developing new technologies, many of which are available for Commercialization.