Forrester’s Forum for CMOs and CIOs

Details

Event

Meritage Resort 2013-10-29

Speakers

Lawrence Lee
Event

Forrester’s Forum for CMOs and CIOs

Empowered customers are disrupting every industry. Technology has made it possible for them to demand products faster, better, and with a higher degree of service. For firms to compete, marketing and tech teams must partner to drive customer engagement and associated business results. It will take seamless channel alignment, fast analysis of extreme amounts of data, and deep analytic skills to stead ahead of customer demands. And that reqires the combined talents of the CMO and CIO.

At this invitation-only Forum, Forrester will engage CMOs and CIOs in a series of discussions for leveraging the combined strengths of marketing and technology organizations to create a customer-obsessed company. 

Meet The Digital Disruptors

Bert DuMarsLawrence C. LeeBrian WongDr. Ivan PoupyrevStephanie Horbaczewski

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